At its core, the Epic Games Store is a digital distribution platform that allows users to buy, download, and manage PC games. Unlike traditional retail, it connects developers directly to players, utilizing a specific revenue split that aims to leave more profit with the creators of the games you play.
The platform distinguishes itself by focusing on exclusivity deals and high-profile giveaways. By offering certain titles only on their launcher for a set period, they create a destination for specific hits while attracting a massive user base through their consistent schedule of complimentary weekly titles.